BEST PRACTICE SLAM: „Don’t Built an Accelerator Before You Transform Your Culture“
Karolin Hewelt is Co-Founder and Managing Director of RCKT. Within the unit RCKT Next, Karolin is chiefly responsible for coordinating the digital strategies of major clients such as Commerzbank, Deutsche Bahn, Merck, and Pfizer, as well as the corporate venture programmes of medium-sized businesses. Following several years of working in strategic communications consulting at Johanssen + Kretschmer, in 2014 Karolin turned her hand to the startup scene. As Senior Manager at Rocket Internet, she advised and guided a wide range of tech and e-commerce startups, as well as various B2B ventures in their positioning. Karolin studied Communications Management at the University of Leipzig and holds an Executive MBA from the Berlin School of Economics and Law. In 2014, she received the award for “Young Professional of the Year”.